Online Lead Capture
Website leads that don't get lost
Online form submissions, arrangement inquiries, and portal leads go directly to your CRM. No more checking email inboxes or hoping someone follows up.
Where online leads go to die
Email inbox black hole
Website form submissions land in a shared inbox. Everyone assumes someone else will handle it.
Portal abandonment
People start online arrangements but don't finish. You have no idea they were interested.
No tracking
Which website pages generate leads? Which forms convert? You're flying blind.
Online leads, captured and routed
Website forms
Contact forms, quote requests, general inquiries - all captured and sent to your CRM automatically.
Online arrangements
NGL portal inquiries, online preplanning starts, and arrangement requests flow to your pipeline.
Custom webhooks
Any system that can send a webhook can feed leads into funeral.link. Total flexibility.
How it works
Connect your source
Point your website forms or portals to funeral.link via webhook or integration.
Map your fields
Tell us which form fields map to which CRM fields. One-time setup.
Leads flow automatically
Every submission creates a lead in your CRM. Tagged with source for tracking.
Common online lead sources
Contact us forms
General inquiries from your website's contact page
Preneed quote requests
People requesting pricing information online
Online arrangement starts
NGL portal, your website's arrangement form
Grief resource downloads
Email captures from downloadable content
Newsletter signups
Community members opting in to communications
Chat widget leads
Conversations that convert to contact info
Works with any website
Whether you use WordPress, a custom site, or a funeral home website provider, funeral.link can capture your online leads via webhooks.
Ready to capture your online leads?
Connect your website and start syncing leads today.