Direct Mail Campaigns
Mailer responses to CRM in real-time
Stop copying lead data from spreadsheets. funeral.link automatically captures responses from Lead Concepts, Leading Response, and other direct mail providers and syncs them to your CRM.
The direct mail data problem
Manual data entry
Staff spend hours copying leads from mailer response reports into your CRM. It's tedious and error-prone.
Delayed follow-up
By the time leads make it into your CRM, days have passed. The prospect has moved on.
No attribution tracking
Which campaign generated this lead? Which mailer performed best? Hard to know without careful tracking.
How funeral.link solves this
Automatic capture
We connect directly to Lead Concepts, Leading Response, and other providers. When a prospect responds, the lead appears in your CRM automatically.
Real-time sync
Leads hit your CRM within minutes of responding. Follow up while the mailer is still fresh in their mind.
Full attribution
Every lead is tagged with the campaign that generated it. Know exactly which mailers drive the best ROI.
How it works
Prospect receives mailer
Your direct mail campaign hits mailboxes.
Prospect responds
They call, visit a URL, or return a reply card.
funeral.link captures
Lead data flows through funeral.link automatically.
Lead in your CRM
Ready for follow-up in minutes, not days.
Supported direct mail providers
Ready to automate your direct mail leads?
Connect your direct mail provider and start syncing leads today.