Passare integration is live

Lead automation for funeral homes

Automatically capture every family connection from case management, hospice referrals, websites, direct mail, and aftercare — cleaned, routed, and synced to your CRM.

50,000+contacts synced
100+funeral homes
0contacts lost

All your contacts in one place

Family connections come from everywhere. funeral.link captures them all and syncs to your CRM automatically.

Built specifically for funeral homes

We understand your systems. No custom development, no IT department needed.

Pre-built connectors

Case management, websites, direct mail, social media, and more - ready to connect in minutes, not months.

Deathcare-specific fields

Deceased name, service dates, relationships, pre-planning interest - we understand your data.

No per-integration fees

One platform, one price. Connect as many sources and CRMs as you need.

Before funeral.link

  • Manually export contacts from case management
  • Leads sitting in separate systems and spreadsheets
  • Hours of data entry each week
  • Contacts falling through the cracks

After funeral.link

  • All lead sources sync automatically to your CRM
  • Website, social, and mail leads flow to one place
  • Zero manual data entry required
  • Every contact tracked, nothing lost

How it works

1. Capture

Connect case management, websites, direct mail, social media, and more. Each source gets its own secure endpoint.

2. Normalize

Different formats become consistent data. We translate everything to match your CRM.

3. Route

Set rules for which contacts go where - by location, source, or custom criteria.

4. Sync

Contacts appear in your CRM within seconds. Tagged, organized, and ready for follow-up.

Simple pricing that scales with you

Pay for what you use. Start free, scale as you grow.

Capture

Get started with basic features

$0/month

Up to 25 contacts/month

  • 25 contacts per month
  • 1 data source
  • 1 CRM destination
Get started free
Most popular

Automate

Full automation platform

$239/mo

Up to 500 contacts/month

  • Unlimited data sources
  • Unlimited CRM destinations
  • Routing rules & filters
  • Automatic data normalization
  • Multi-location support
Start free trial

Scale

For agencies & multi-location groups

Custom

Unlimited contacts

  • Unlimited contacts
  • Unlimited locations
  • Custom integrations
  • White-label options
Contact sales

View full pricing details

Start connecting your systems today

Join funeral homes who capture every family connection and sync them automatically to their CRM.

Free forever up to 25 contacts/month. No credit card required.